The Slim Look: Before Bogner’s stretch pants, streamlined skiwear was already in vogue.

The sleek modern skiwear look, it’s typically thought, originated suddenly in 1952 with the Bavarian designer Maria Bogner’s use of Helanca-modified nylon and wool blend to create the first durable stretch pant. (See “50th Anniversary of Stretch Pants,” September 2002, Skiing Heritage.) But the body-hugging ski look was arguably more of an evolution than a revolution, as the pictures accompanying this article show. Bogner’s revolution had as much to do with wildly varied colors replacing blacks and greys. 

Even before World War II—a period associated in North American minds with skiers wearing wool sweaters and cloth jackets, and baggy trousers with socks pulled over the bottoms—a slim aerodynamic look was underway... 

Want to read more? You’ve got options!

1. Join ISHA! Your annual print ($49) or digital ($29) membership includes six issues of Skiing History, starting with the current issue. Click here to get started, and select the best option for you under “Print & Digital Membership” or “Annual Auto Renewal.”

2. Sign up for a free six-month digital membership. Read every new issue online—plus back issues to 2009—for free! We’ll be in touch when your free trial membership is about to expire.

To get started, scroll down to “Digital Membership” and select “Six Month — Digital Only Membership.” Add the code FREETRIAL18 to your cart at checkout.

3. Or request a free print copy of the magazine mailed to your home. Sign up for your one-time free trial issue of Skiing History here:

(Due to the high cost of postage, this offer is limited to North American residents only.)